Sources: BLS OEWS, May 2025; BLS Occupational Outlook Handbook.
Median Annual Pay, May 2025
$72,550
Employed Nationally
111,040
Typical Entry Education
Bachelor's degree
Projected Job Change, 2025 to 2035
+6%
What Does a Fundraiser Do?
A fundraiser organizes activities to raise money and other kinds of donations for an organization. The word activities covers a lot. On one day you're writing the appeal, and the handbook's phrase for that is creating a strong fundraising message that appeals to potential donors. On another you're organizing a campaign or an event to solicit those donations, training the volunteers who'll work it in fundraising procedures and practices, and afterward making sure every legal reporting requirement is satisfied.
The digital side has become its own job within the job. Fundraisers develop strategies for using social media and other digital platforms to connect with potential donors, so you'll be building an email appeal or a giving-day campaign as often as you're booking a room for a dinner. And underneath all of it is data. The handbook says fundraisers deal with large volumes of it, including lists of people's names and phone numbers, and must comply with state and federal regulations about how it's handled.
The part the job title hides is the ask. A fundraiser needs to clearly explain the message and goals of the organization to prospective donors, and then ask them for money, in writing, on the phone and in a room. Plenty of people who are good at the planning find the ask hard, and it doesn't move to someone else's desk as you go. If you can't picture yourself asking a stranger for a gift, this is the job to be honest with yourself about before you start.
The fundraiser job sits next to two others on this site. A meeting and event planner runs the dinner without owning the money it raises, and a public relations specialist writes for the public rather than for donors. A fundraiser does the writing, the event and the ask.
Where Do Fundraisers Work?
Fundraisers work mostly for nonprofits. Religious, grantmaking, civic, professional, and similar organizations employ 41 percent of them, the largest share of the roughly 140,900 fundraiser jobs the handbook counted in 2025. That category is the charity sector in the plain sense: the foundation, the congregation, the professional association, the community organization. And the growth the handbook projects comes from nonprofits' continued need to collect donations to run their operations, so the sector you'd be entering is the one adding the jobs.
Most fundraisers work full time, and some attend fundraising events in the evenings or on weekends, which adds hours. The events are where the donors are, so the extra hours cluster around campaign deadlines and event dates rather than spreading evenly through the year. Ask any organization you interview with how many evening events a year the role carries and whether those hours come back as time off, because the handbook says the extra hours are possible and leaves the arrangement to the employer.
For a general studies graduate, the 41 percent figure is the door. The organizations in that category hire on the strong communication and organizational skills the handbook pairs with the bachelor's degree, and the handbook says fundraisers come from a variety of academic backgrounds. You'll be sitting across from people who studied communications, business and social science, and a general studies degree with an emphasis in one of those is the same preparation with a different name on it.
How Do You Become a Fundraiser With a General Studies Degree?
You become a fundraiser with a general studies degree by completing the bachelor's, which the handbook lists as the entry education, and pairing it with the strong communication and organizational skills the handbook puts in the same sentence. Fundraisers come from a variety of academic backgrounds, and the common degree fields are communications, business and social science, so a general studies degree with an emphasis in one of those is well inside the norm for the job.
The thing that decides whether you get hired is previous fundraising experience, which the handbook calls often important, even if in a position other than full-time employment. That's the opening for a general studies student. Volunteer fundraising, a student phone campaign, a drive for a campus organization, all of it counts as the experience an employer wants to see, and none of it needs a particular major. The steps below walk from the emphasis choice through that experience to the first application.
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Pick an Emphasis in Communications, Business or Social Science
The handbook names communications, business, and social science as the common degree fields for fundraisers, so build your general studies degree around one of them and borrow from a second. Communications covers the message writing, and business or social science covers the planning and the data. Ask your advisor how the program's emphasis areas map onto those three.
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Take the Writing Courses and the Numbers Courses
A fundraiser has to create a strong fundraising message and also handle large volumes of donor data under state and federal rules, so you need both halves. Fill electives with persuasive writing on one side and a spreadsheet or data course on the other. If the program offers a nonprofit management course, take it, and ask whether it covers the reporting requirements the handbook says fundraisers have to satisfy.
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Fundraise for Something Real Before You Graduate
The handbook says previous fundraising experience is often important, even if in a position other than full-time employment. Run a drive for a campus group, volunteer for a local organization's annual appeal, or work the phones for your college's giving campaign. Write down the goal, what you raised and what you'd change, because that record is what you'll talk about in interviews.
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Learn How Volunteers and Donor Data Are Managed
Fundraisers train volunteers in fundraising procedures and keep lists of names and phone numbers in line with state and federal regulations. Volunteer for the organizing side of a campaign, not just the asking side, so you've seen how a donor list is kept and how a volunteer shift is run. Ask the organization which rules govern its donor data and who checks compliance.
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Check Your State's Registration Rules
The handbook says laws vary by state and that states may require some types of fundraisers to register with a state authority. Before you apply, find out whether the kind of fundraising you'd be doing in your state falls under that rule, and ask the employer whether the registration is theirs or yours to handle.
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Apply With Your Results in Hand
Apply for fundraiser roles with the dollar totals from your volunteer campaigns on the resume. The handbook says fundraisers need to clearly explain the message and goals of their organization to prospective donors, so expect the interview to test whether you can explain the interviewing organization's mission back to them. Read their appeals before you walk in.
Is a General Studies Degree Enough to Become a Fundraiser?
A general studies degree is enough to become a fundraiser, because the handbook says fundraisers need a bachelor's degree and strong communication and organizational skills, and that they come from a variety of academic backgrounds. The common fields, communications, business and social science, are areas a general studies program can build an emphasis in, so the degree doesn't only clear the gate. It matches the description.
What the handbook says employers look for beyond the degree is experience. Previous fundraising experience is often important, even if in a position other than full-time employment, and that's the piece a general studies student has to plan for. Choose an emphasis in communications for the message writing, and put business or social science alongside it for the data and the planning. Ask the program whether its capstone or its service-learning courses can be a real campaign for a real organization, because a finished campaign with a dollar total is the experience the handbook is describing.
Then add the skills the handbook names: planning and organization for the campaigns and events, plain explanation of the organization's goals for the donors, and comfort with large volumes of data under state and federal rules. None of those is a course title, so you build them by doing. If you're choosing a program, the bachelor's in general studies rankings compare programs on federal graduation and cost figures, and the online bachelor's rankings cover the programs you can finish while volunteering for the organization you'd want to work for.
How Much Does a Fundraiser Make in 2026?
A fundraiser makes a median of $72,550 a year , and most earn between $46,630 to $115,820, the 10th and 90th percentiles, in the May 2025 federal wage survey , which counts 111,040 people in the job. The middle half earn between $57,480 and $92,180, so the median is a midpoint and not an offer.
Pay by state runs from $80,840 in District of Columbia down to $50,190 in Arkansas. The bars below list every state with a published median, highest first, with the number employed there beside each.
Pay for fundraisers by metro area and by industry, with government against private pay, is in the fundraiser salary guide.
What Is the Job Outlook for Fundraisers?
The job outlook for fundraisers is 6 percent projected growth from 2025 to 2035, which the handbook rates faster than the average for all occupations. The reason is structural. Nonprofit organizations have a continued need to collect donations in order to run their operations, and the handbook expects that need to drive the growth. As long as charities run on gifts, they need someone whose job is to bring the gifts in.
About 10,000 openings are projected each year on average over the decade, against 7,800 net new jobs across the whole period, so most openings are replacements for fundraisers who move on. A projection is a projection, and the number will move with the economy. For someone entering now, the practical meaning is that the sector is hiring at a steady clip and the entry ticket is experience rather than a specialty degree. A graduate who ran one real campaign as a volunteer is applying for a job the handbook expects to keep existing.
Common Questions About Becoming a Fundraiser
Do You Need a Specific Major to Become a Fundraiser?
You don't need a specific major to become a fundraiser. The handbook says fundraisers may have a variety of academic backgrounds, with communications, business and social science the common fields. A general studies degree with an emphasis in one of those fits, and the experience you bring from volunteer fundraising matters more than the degree name.
How Much Does a Fundraiser Make?
A fundraiser makes a median of $72,550 a year in the May 2025 federal wage survey. Pay at the 10th percentile is $46,630, pay at the 90th is $115,820, and half of all fundraisers earn somewhere between $57,480 and $92,180. Treat the median as a midpoint rather than a first-year offer, and use the state table above to see where the figure runs higher.
How Long Does It Take to Become a Fundraiser?
It takes as long as your bachelor's degree takes to become a fundraiser, because the handbook lists no required work experience and no on-the-job training beyond the degree. The catch is that previous fundraising experience is often important, so the years you spend on the degree should include volunteer campaigns. Do them while you're enrolled and you won't be adding time after.
What Is the Hardest Part of Being a Fundraiser?
The hardest part of being a fundraiser is asking people for money, over and over, and explaining the organization's goals clearly enough that they say yes. Behind the ask, the handbook says fundraisers deal with large volumes of data and must comply with state and federal regulations, so the paperwork is real. And some fundraisers attend events in the evenings or on weekends, which adds hours to a full-time week.
Do Fundraisers Need a License or a Certification?
Fundraisers don't need a certification, but some need to register. The handbook says laws vary by state and that states may require some types of fundraisers to register with a state authority. Check your own state's rule for the kind of fundraising you'd be doing, and ask the employer whether they handle it.
Are Fundraisers in Demand?
Fundraisers are in demand at a steady rate. Employment is projected to grow 6 percent from 2025 to 2035, faster than the average for all occupations, with about 10,000 openings a year. The handbook ties the growth to nonprofits' continued need to collect donations to run their operations.
Where Do the Figures in This Fundraiser Guide Come From?
All sources as of .